Yes. First of all, your personal information (name, email address, phone number) is encrypted. Second, we have the most sophisticated firewalls in existence. Third, we never hare with any third-party any of our customer information. Fourth, you are assigned an ID number and that is how you are referred to within our system. You can rest assured that your use of our service will never be revealed to anyone else.
In terms of your financial information, we use a third-party SSL certified processor, so we never have or hold your financial information.
In general, we want you to be assured that we will always protect your identity.